Company News

Almay Expands With Liquid Eyeliner Pens

Hypoallergenic, flow-through pencils new for summer.

Liven up your eyes in a big way with a little liner from Almay. Its new Liquid Eyeliner Pen ($7.49) is said to already be an insider favorite with top makeup artists.Hypoallergenic and safe for sensitive eyes, this unique liquid liner is the perfect daily prescription for eyes that need a little pop.

The flow-through liquid pen provides the precise look of a liquid with the easy application of a pencil. A quick-drying liquid formula glides on smoothly, leaving behind rich, bold color that last up to 16 hours, according to Almay. Shades include black, black brown and brown.



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